SEO Marketing Manager - From You Flowers


Hiring in New York, NY
Posted at: 11-30-2015

Company

From You Flowers® is owned and operated by partners with more than 35 years of combined experience in the floral industry. We are a member of the Bloomnet and FTD networks and have delivery capabilities worldwide via our affiliation with over 50,000 premier florists from around the world. To date we’ve served more than two million satisfied customers with our beautiful bouquets and endearing gifts.

From You Flowers® offers a complete selection of personal and corporate floral and gift items appropriate for any occasion and every sentiment. This includes fresh flowers, plants, balloons and gift baskets. The company also acquired jewelry retailer Eve's Addiction in 2013, enhancing gift selections for shoppers. We have a full-service Special Client Services department, with a separate phone number and dedicated staff designed to meet all the needs of our customers.

The company is based in Old Saybrook, Connecticut, a beautiful ocean-side town. We’re always happy to connect with new partners and prospective employees and look forward to hearing from you.

Expertise

expertise

SEO - 25%
Copywriting - 22%
Google Analytics - 18%
HTML - 3%
Microsoft Excel - 12%
Google Webmaster - 10%
Ecommerce - 3%
Content Marketing - 4%

Job description

Eve’s Addiction, From You Flowers and Send Flowers are looking for an SEO Marketing Manager to join their Digital Marketing team in Midtown Manhattan. The SEO Manager will be overseen by the Senior Director of Organic Marketing, and play a pivotal role in bringing new visits and orders to each of the three websites. We are looking for a candidate who is data-driven, comfortable with SEO copy writing and has a minimum of two years digital marketing experience.

Desired:
• Two Years of SEO Experience
• Examples of Websites with SEO you have Implemented
• Solid Copywriting Skills
• Knowledge of SEO Best Practices
• Excellent Time Management
• Comfortable with Excel, Google Webmaster and Google Analytics
• Basic HTML Skills

Responsibilities:
• Stay up-to-date on current SEO Google trends, including both mobile and desktop changes
• Using Google best practices, optimize category and product pages to take advantage of keyword opportunities
• Monitor rankings using SEO tools Google Search Console, BrightEdge, and Moz
• Analyze keyword ranking and traffic trends to glean insight on our current performance in the organic search landscape
• Run technical audits to ensure proper implementation of links, tagging, content, redirects, and other website factors that could affect our site indexation and rankings on Google
• Analyze and suggest merchandising and UX changes to improve conversion rate
• Explore opportunities for growth and brainstorm strategies to increase the domain authority for From You Flowers, Eve’s Addiction and Send Flowers
• Ensure any major website changes are in line with Google best practices
• Reach out to influencers for potential partnership opportunities
• Write Long Form Content For Site’s How-To Guides
• Create and present monthly SEO reports

Benefits


Compensation:
• Competitive Salary, with Bonuses
• Health, Vision and Dental Insurance

Extras:
• Ping Pong
• Shuffleboard
• Great Work Environment
Talsona